Privacy Policy
Last updated: July 2025
Primusmarketing ("Company," "we," "us," "our") operates the website primusmarketingagency (the "Service"). This page informs you of our policies regarding the collection, use, and disclosure of data when you use our Service and the choices you have associated with that data.
We use your data to provide and improve our lead generation services. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from primusmarketingagency.com
DEFINITIONS
Service - The website primusmarketingagency.com and lead generation services are operated by Primusmarketing
Personal Data - Data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).
Business Data - Information related to businesses, companies, and their representatives used for B2B lead generation purposes.
Usage Data - Data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
Cookies - Small pieces of data stored on your device (computer or mobile device).
Data Controller - The natural or legal person who determines the purposes for which and how any personal information is processed.
Data Processor - Any natural or legal person who processes the data on behalf of the Data Controller.
User - Any business entity using our Service.
INFORMATION COLLECTION AND USE
We collect several different types of information for various purposes to provide and improve our lead generation services to you.
Types of Data Collected
Business Contact Information
While using our Service, we may ask you to provide us with certain business identifiable information that may include, but is not limited to:
Business email addresses
Company names and information
Names of business representatives
Job titles and positions
Business phone numbers
Company size and employee count
Industry and revenue information
Business addresses
Professional social media profiles (LinkedIn Sales Navigator, etc.)
Website URLs and company information
Client Account Information
For our paying clients, we collect:
Billing information and payment details
Account preferences and settings
Service usage and performance data
Communication history and support tickets
Lead Generation Data
In the course of providing our services, we collect and process:
Prospect contact information
Company and industry data
Engagement metrics and response rates
Campaign performance analytics
CRM integration data
Usage Data
We may collect information on how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.
Tracking & Cookies Data
We use cookies and similar tracking technologies to track activity on our Service and hold certain information. Examples of Cookies we use:
Session Cookies - We use Session Cookies to operate our Service
Preference Cookies - We use Preference Cookies to remember your preferences and various settings
Security Cookies - We use Security Cookies for security purposes
Analytics Cookies - We use Analytics Cookies to track usage and improve our Service
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.
USE OF DATA
Primusmarketing uses the collected data for various purposes:
To provide and maintain our lead generation services
To notify you about changes to our Service.
To provide customer support and account management
To gather analysis or valuable information so that we can improve our Service
To monitor the usage of our Service
To detect, prevent, and address technical issues
To fulfill our lead generation commitments and guarantees
To conduct outreach campaigns on behalf of our clients
To provide performance reporting and analytics
To process payments and billing.
To comply with legal obligations
To provide you with news, special offers, and general information about services that may be of interest to you
LEGAL BASIS FOR PROCESSING DATA
Our legal basis for collecting and using the personal information described above will depend on the personal information concerned and the specific context in which we collect it. We may process your personal information because:
We need to enter into a contract with you
You have given us consent to do so
The processing is in our legitimate interests and not overridden by your rights
To comply with the law
DATA RETENTION
Primusmarketing will retain your business data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.
Specifically:
Client account data - Retained for the duration of our business relationship plus 7 years for legal compliance
Lead generation data - Retained for up to 2 years or as required by our service commitments
Usage data - Generally retained for a shorter period, except when used to strengthen security or improve functionality
Financial records - Retained for 7 years as required by law
DATA TRANSFER
Your business information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.
If you are located outside the United States and choose to provide information to us, please note that we transfer the data to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
PrimusMarketing will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.
DATA DISCLOSURE
Legal Requirements
PrimusMarketing may disclose your business data in the good faith belief that such action is necessary to:
Comply with a legal obligation
Protect and defend the rights or property of Primus Marketing Agency
Prevent or investigate possible wrongdoing in connection with the Service
Protect the personal safety of users of the Service or the public
Protect against legal liability
Business Transfers
If PrimusMarketing is involved in a merger, acquisition, or asset sale, your data may be transferred. We will provide notice before your data is transferred and becomes subject to a different Privacy Policy.
Service Providers
We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services, or to assist us in analyzing how our Service is used. These third parties have access to your data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
DATA SECURITY
The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee its absolute security.
We implement appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information, username, password, transaction information, and data stored on our Service.
YOUR DATA PROTECTION RIGHTS
You have the following data protection rights:
The right to access - You have the right to request copies of your personal data.
The right to rectification - You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
The right to erasure - You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing - You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing - You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability - You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at [email protected]
THIRD-PARTY SERVICES
Analytics
We may use third-party Service Providers to monitor and analyze the use of our Service:
Google Analytics - A web analytics service offered by Google that tracks and reports website traffic. You can opt out of having your activity available to Google Analytics by installing the Google Analytics opt-out browser add-on.
Email Marketing
We may use third-party email marketing services to send newsletters, promotional materials, and service updates. These services process your email address and engagement data solely to deliver these communications.
CRM and Sales Tools
We may use third-party CRM and sales tools to manage customer relationships and track sales activities. These tools process business contact information and interaction history.
Payment Processing
We may use third-party payment processors to process payments for our services. These processors handle billing information according to their own privacy policies.
BEHAVIORAL REMARKETING
Melvyn uses remarketing services to advertise on third-party websites to you after you have visited our Service. We and our third-party vendors use cookies to inform, optimize, and serve ads based on your past visits to our Service.
LINKS TO OTHER SITES
Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.
We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
CHILDREN'S PRIVACY
Our Service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us immediately.
If we become aware that we have collected personal data from children without verification of parental consent, we will take steps to remove that information from our servers.
CALIFORNIA PRIVACY RIGHTS
If you are a California resident, you have specific rights regarding your personal information:
Right to Know - You have the right to know what personal information we collect about you
Right to Delete - You have the right to request deletion of your personal information
Right to Opt-Out - You have the right to opt-out of the sale of your personal information
Right to Non-Discrimination - You have the right not to be discriminated against for exercising your privacy rights
To exercise these rights, please contact us at [email protected]
CHANGES TO THIS PRIVACY POLICY
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this Privacy Policy.
We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective. You are advised to review this Privacy Policy periodically for any changes.
Changes to this Privacy Policy are effective when they are posted on this page.
CONTACT INFORMATION
If you have any questions about this Privacy Policy, please contact us:
Email: [email protected]
Address: 41-43 Park Road, Barnsley, S70 5AL. UK
Website: primusmarketingagency.com
By using our Service, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.